This two-part online training is your key to navigating the two most important elements of building your company brand - creating a company identity and understanding your target audience.
The Entrepreneur's Guide to Branding walks you step-by-step to help you build a strong and respected company brand that will attract and engage your ideal customers and build the company you have always dreamed of faster than you ever thought possible.
Part 1: Establish Your Identity
The first course is designed to help your company establish its identity and define its core principles. These are the pillars of your business and the center of your communication messaging.
Part 2: Target Your Audience
The second course is designed to help your company identify its ideal customers, so you can target your communication efforts to people who will take action to buy, use, and promote your products and services.